Big John @ Breakfast is a breakfast show on Hallam FM that is on every morning between 6:00 am - 10:00 am and is hosted by Big John, the show is aimed at a contemporary adult audience to entertain them on their drive to work in the morning. The show that I analysed was broadcast on the 13th of December 2013 from 6-10 am.The purpose is to entertain with the latest music and celebrity gossip as well as inform with Hallam FM's travel news for example road works, traffic jams or collisions. Today we will be analysing a show from the 2nd December 2013 from the times of 6:30 to 10:00 am.
The genre of the show is a comedy talk show, this means that it needs to include aspects of humour in the show in order to entertain the target audience and yet to still show aspects of information on the local area.
The style and form of the show is very clear though it starting off the show straight away clear of it being a typical breakfast show and runs of the same conventions of most others, for example, the clean and jolly jingles and the sorts of music that is played before the host would start talking, more often that not this being an almost advert for the station you are listening to, reminding you of who it is your listening to and the sorts of music played. In this instance it would be all for Big John because it is his radio show. Big John starts off the show by introducing the weather and traffic on Hallam FM's travel news then proceeding to remind the listeners of the competitions that the show is hosting such as the School of the week, this being this best time for this because of people doing school runs with children in the car.
The content and meaning of the show is typical of a music talk show the following as examples of this: During the news section a vox pop was used of James Arthur's interview because of something he posted on twitter which caused controversy within twitter. So as to not "brainwash" anyone with their opinions of the matter they try to cover the story in a friendly and non opinionated way, they also try to exaggerate the story so as to keep it going using colloquial language like "oh" or "wow" because of it being celebrity gossip which adds to the atmosphere and feeling of the report.
Points thought the show I found that pieces of music are used to symbolise the time of day, how you should be feeling or to emphasise a feeling, for example, early on the show Big John plays "Wake me up" by Avicii which is telling you that is still early but its the time that you need to waking up and getting ready for the day, also as the song ends he comes in and says "Morning" this is to show that people are waking up and this is a friendly morning or wake up call.
Through the show you find that Big John stays as friendly as possible, this is so that people feel as though they can relate to him as a friend and so will listen to him and his opinions a lot closer. The language that the presenters use during a show like this one will always be relevant to the target audience and so not to confuse anyone, for example Big John wound not come on air one day and shout, Sup, How all ma homies doin out there! Because it is not relevant to the target audience and so people would either stop listening or feel like they are not being addressed properly and could be offended. This is also shown through how the presenters handle or approach a news story, they tell you as though you are a friend of theirs and so you want to listen more and hear what they have to say.
Through the program there are adverts littered between breaks in music and the presenters talking, the adverts are all relevant to the typical listener of the station, for example they have an advert for drink awareness by "THINK" this is about drink driving and how dangerous it could be, this fits with it being on the radio because most listeners will be driving themselves and be the type of person who goes out for the odd beer with friends.
The music that you find will be played on Hallam FM is also relevant to the type of listeners out there, in this instance it is more popular music that would be in the charts and are quite smooth or easy going, this gives the listener a relaxed feeling and become more relaxed themselves. But its not all modern music that's currently in the charts or popular at the moment, the station plays older music too that was popular when the typical listener would have been interested in music. The radio program is broadcasted through a digital and analogue signal which means that the radio transition can be picked up through old and new radios and so covering a greater audience.
Production process of the show would have been done by researchers who will look at what is currently trending and is popular for the target demographic that they are aiming at, they would also look at other aspects such as the time of the year. This will then lead onto the presenters who will sit down and structure the show depending on such things and to make sure they stay on topic. While this happens for the presenters there will also be a news team who would have found and written stories of what's happening in the world at the moment, again staying relevant to the type of people listening. Lastly you have people who will choose the days music in order for it to keep up to date with the type of music both the presenter and the audience would want to hear, you can often get information about the music the audience likes by having set times in which the listeners can choose the music.
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